Established Facebook Marketing Agency in Malaysia

At Axcel Digital, We Help Businesses Improve Brand Awareness And Generate Sales Online From Facebook Marketing

Increase Sales Online

Your ideal customers are on Facebook right now. Connect and engage with your customers to increase product sales.


Build your brand online by marketing to your targeted audience based on their interest and behaviour patterns on Facebook.

Generate Leads

Grab the attention of cold audience and capture leads easily using Facebook's native lead ads. 


Online Marketing Services Malaysia

Facebook Advertising Agency in Malaysia

We offer professional Facebook advertising services in Malaysia that help businesses reach their targeted customers online, build brand recognition and increase sales. 

Facebook is here to stay and will continuously grow its user database year on year. Based on the latest data, Facebook has 2.2 Billion active users and has dominated the worldwide social platforms. 

No matter what industry you are in, your customers are out there browsing online on Facebook.

With the huge number of users on Facebook, there is a golden opportunity to utilize Facebook marketing and grow your business via social media marketing in Malaysia.

This is where we come in and do what we know best by providing the appropriate Facebook marketing strategy for your business.


Types of Facebook Marketing Strategies in Malaysia

Here are the top 6 Facebook advertising objectives we frequently use to generate results for our clients:

Brand Awareness

Build brand awareness on Facebook by reaching people who have expressed interest in a certain topic. This objective is great for companies with focused efforts on branding.


Get people to have conversations with your business by utilizing messenger marketing to connect with your prospects via Facebook Messenger (higher open rates than email). 


Select traffic objective to drive visitors to your website. The key is to target the right group of audience to display your ads and send the traffic. 

Lead Generation

Lead generation objective is ideal for a B2B business. With lead generation native ads, you will be able to capture leads directly from Facebook without them going to your website.


Engagement objective will provide you with likes and shares on your Facebook ad. From the engagement data, you will then know what type of ads your audience prefers.


Conversion objective works best for e-commerce store or digital products. Conversion objective will optimize for view content, add to cart, and purchases on your website.

Facebook Marketing vs Google Ads in Malaysia

One of the common questions asked is, “should I use Facebook marketing or Google Ads?”

Both are different marketing channels and they both have their strengths and weakness.

Here are the pros and cons of each channel:

Facebook Marketing


  • Able to target appropriate group of audience based on their interest and behaviour.
  • Has the potential to go viral and establish a solid brand name online
  • Cheaper as compared to Google Adwords.


  • Require high level of creativity to capture people’s attention

Google Ads 


  • People are already looking for a solution, higher chances of closing the sale.
  • Faster results and obtain immediate ROI.
  • Better quality leads.


  • Requires a higher budget to enter the game as Google Adwords is a more matured platform as compared to Facebook marketing.

If you have the budget to test, try out both Facebook marketing and Google Adwords to assess which channel gives you the highest ROI before deploying your budget accordingly.

Final Words 

While Facebook marketing is still cheaper today as compared to Google Adwords, it may not be the same case few years down the road as Facebook advertising platform matures at its peak.

Whether you are a B2B or a B2C, plan out a reasonable advertising budget and utilize Facebook marketing today!

If you need help in running a Facebook marketing for your business, email us at or contact us below and we will design a campaign for your company.

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