You can have the most beautiful website…
A ton of traffic from different channels.….
But none of these will matter if the words on your website are boring. People will click exit and leave your website.
So how can you capture people’s attention and make sure they stay and read your content?
Enter copywriting.
Copywriting is an art of writing persuasive words to get people to take action, whether it’s buying your product, signing up for your email newsletter, or share your post.
With everything else being equal, what separates an interesting product from a boring product is the words you use to describe the product.
In this article, we will give you 195 power words for copywriting on your website. Incorporate these words into your headline, description, and content to invoke curiosity and trigger emotion.
These power words will come in handy when you are creating a sales page, product page, or craft ads for social media or google ads.
A-Z Power Words for Copywriting
A
Astonishing
Amazing
Attractive
Absolutely
Alarming
Awkward
Anxious
Authentic
Achieve
B
Beautiful
Bargain
Best
Badass
Budget
Bold
Breathtaking
Bonus
Boost
C
Crazy
Curious
Crush
Cheap
Confident
Cheat-sheet
Challenging
Confess
Clueless
Critical
D
Discount
Discover
Daring
Double
Disgusting
Depressed
Devastating
Dominate
Dream
E
Extra
Exciting
Enormous
Excellent
Epic
Easy
Expert
Elite
Embarrassing
Exposed
Eye-catching
Eager
Emotional
Exceptional
F
Fascinating
Frustrating
Free
Famous
Fear
Failure
Freedom
Feeling
Forever
Finally
Formula
First
G
Genius
Gorgeous
Guilty
Goat (Greatest of All Time)
Guarantee
Greedy
H
Happy
Hurry
Healthy
Huge
Hack
Heartbroken
Hurt
Hopeless
Hidden
I
Imagine
Important
Intense
Interested
Instantly
Impressive
Insane
Income
Inspiring
J
Jealous
Jam-packed
Jaw-dropping
K
Kill
Kind
Kickstart
King
L
Love
Lust
Lazy
Latest
Leading
Luxurious
Launch
Life-changing
Lifetime
Legendary
M
Money
Millionaire
Master
Massive
Magic
Myth
Miracle
Memorable
Mistakes
Mindblowing
N
New
Negative
Notice
O
Outrageous
Obsessed
Overnight
Official
P
Proven
Powerful
Painful
Perfect
Profit
Promise
Poor
Q
Quick
Quadruple
R
Rare
Relax
Results
Reveal
Ridiculous
S
Save
Secret
System
Special
Steal
Sabotage
Step by step
Studies
Skyrocket
Shocked
Supercharge
Serious
Surefire
Seductive
Scam
Satisfied
Sensational
Spoiler
Subtle
Success
Surprising
Stop
Sale
Stunning
Safe
T
Trick
Truth
Transform
Tempting
Traumatized
Triple
U
Unique
Ultimate
Unlimited
Underused
Urgent
Unlock
Unwind
Untapped
V
Vision
Visualize
Violent
Victory
W
Win
Wonderful
Warning
Weird
Wild
Weak
Worst
X
Xenial
Y
You
Z
Zap
Zero
Top 10 Power Words for Copywriting
While you may not include all 195 words in your website or ads copy, here are the top 10 power words listed by Yale University:
1. You
2. Results
3. Health
4. Guarantee
5. Discover
6. Love
7. Proven
8. Safety
9. Save
10. New
Conclusion
Power words will give you a greater conversion on your website and a slight tweak in words could result in additional sales for your business.
Feel free to bookmark this page and re-visit the power words whenever you need help in finalizing your ads or website.
As always, if you have any questions, feel free to leave a comment down below or email us at info@axceldigital.com